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Fullstory

Fullstory records how people interact with pages so you can replay a visit or see where clicks cluster across visits.

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When would you watch a replay instead of opening a heatmap?

Use a replay to follow one visit, such as a shopper repeatedly trying to open a delivery-options panel. Use a heatmap to see where clicks or scrolling cluster across captured visits.

Look for a pattern you can reproduce in your app. A recording can show that a button was clicked several times. The recording alone cannot tell you why the visitor clicked it or whether unrecorded visitors had the same problem.

How can you check a replay without recording customers?

Start with a disposable page you control and a separate test organization. Fullstory can start capturing when its script loads, so confirm your setup before visiting the page.

  1. Verify the destination and page before loading
    Check that the capture configuration and any tag manager use only the isolated organization. Confirm the test hostname is allowed there and live hostnames are outside the test setup. Verify the app uses fictional data, no live services and no capture fallback. Keep capture off until the route and privacy rules are confirmed. If you cannot confirm them, sketch the screen on paper.
  2. Rehearse a visible and a hidden interaction
    In the isolated setup, click a harmless control and open a panel with fictional text. Verify that the control remains visible and the panel you excluded does not expose its contents. Check the page address separately for sensitive values.
  3. Use the result to check the setup
    A test replay can show whether the expected interaction and privacy rules worked on that page. It leaves the live site untested. Review the rules again before adding the tracker to a different page.

What should stay outside a Fullstory recording?

Keep private pages and sensitive data out of capture. Excluding an element hides the element and its children from capture. Masking hides content but can still leave some interactions visible.

Treat page addresses and event details as separate places where private data can leak. Do not send secrets or personal details there. FullstoryFree has restrictions on sensitive use cases and gives Fullstory rights over non-personal data processed through the free service. Check the terms before using the free plan on a real site.

What uses the free allowance, and can you take a replay with you?

FullstoryFree requires a business email domain and lists 30,000 captured sessions per month, plus a separate allowance of 5,000 server-side events per month. At the session limit, new session capture pauses until the next cycle.

A session can contain several page views and clicks. Check what export access your plan includes. A heatmap can be exported as a PDF, and eligible accounts can export selected event data. A replay link still opens in Fullstory. Fullstory does not offer replay downloads. Admins can delete individual sessions, but deletion does not restore capture quota.